Unfortunately, most people’s first contact with the law can be when they have a legal problem. By promoting clear information on how the legal system works the foundation helps the community better understand the law.

Victoria Law Foundation logo branding design
Victoria Law Foundation brand design
Victoria Law Foundation brand identity style guide
Victoria Law Foundation report cover design
Victoria Law Foundation report layout design
Victoria Law Foundation research report layout design
Victoria Law Foundation brand lockup logo design


Victoria Law Foundation is a not-for-profit organisation helping to build a better justice system through research, education and grants – supporting Victorians to understand and engage with their legal system.


As the organisation was undergoing a transition of its role a brand refresh was required to reflect the focus on the major functions of the organisation. The refresh was to include the visual identity, sub-brand rules, assets and guidelines to better reflect the brand identity.


We designed a refreshed brand identity that highlights the unique characteristics of Victoria Law Foundation in a contemporary style. The relationship of the new logotype, taglines and positioning with the various sub-brands was structured to provide a consistent and flexible use across all formats.

Stuart Pettigrew Design acknowledges the Wurundjeri People of the Kulin Nation, who are the Traditional Owners of this land.

Stuart Pettigrew © 5/1 Grattan Street Prahran VIC 3181